Major League Soccer and adidas are once again raising awareness and inspiring action surrounding the impact of marine plastic waste by featuring customized Primeblue uniforms made from a high-performance recycled material and Parley Ocean Plastic. The jerseys will be worn on field by MLS clubs May 27-29.
MLS and adidas’ teamed up to create Primeblue jerseys which are made from plastics intercepted from beaches, coastal communities, and shorelines, preventing them from polluting the ocean. Once collected, the original plastic source is reworked into technical fibers that can then be repurposed for use in either apparel or footwear. The high-performance yarn features more than 50% Parley Ocean Plastic on each jersey.
Purchase a Primeblue jersey on mlsstore.com
In addition to Primeblue jerseys being worn on field by clubs throughout the weekend’s matches, many MLS clubs have made efforts in their local communities to create sustainable projects and educate people on the harmful impact of marine plastic pollution. From beach clean ups to plastic waste campaigns, the activations build off MLS WORKS’ Greener Goals initiative which raises awareness about environmental issues in the soccer community. MLS WORKS is the League’s social responsibility platform.
A sampling of club activations include:
Earlier this year, select MLS clubs and adidas teamed up on a sustainability initiative to help keep plastic waste out of landfills. As part of the program, nine games were hosted where fans were given a reusable tote and a separate mailer to take home and fill with donations to send to the adidas Give Back program. The Give Back program accepts gently used clothes and shoes from any brand and rewards participants with adiClub points and vouchers to use on adidas.com. In addition to these 9 games, the Colorado Rapids hosted a Sustainability game on April 23 where they collected over 2,000 gently used items from fans. These items were donated to local charities.
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